What it actually does

A team of agents that research, build and run your business.

Not a course, not a template pack. Ten operational roles with their own tools, their own outputs and a Chief of Staff that decides what happens first.

Message your team like teammates

Say what you want in a sentence. The Chief of Staff works out what that actually takes, gives the pieces to the right agents, and comes back when it needs you.

You

Use my existing product photos. Find a stronger angle and prepare three ad concepts.

Three jobs, and the first one has to finish before the others start.
Split three ways and handed to the right agents.
  • Find the angle buyers actually usequeued
  • Write 3 concepts against itqueued
  • Rebuild the page around the winnerqueued
3 ad concepts, your photos, one new angleready for you to look at — nothing published

Your team works together. The business moves forward.

Give your agents a goal. They read what you already have, share what they learn, and carry the work into the next step.

Start with what you already have.

Bring your store, your products and the brand references you keep. Your team turns them into a shared starting point.

Available now for your store page, product images and brand references. Ad and email accounts connect separately.

mossbun.com/shop

Opened mossbun.com/shop

MossbunShopGiftsAbout
Weighted plush · 1.2kgPut the day down.£68
The example store's product photography: a cream plush rabbit with a smaller grey one
References3 pinned
Business brief · Mossbun
Direction
quiet, tactile, giftable
Investigate
gifting beyond seasonal occasions
Next step
three positioning concepts
a hypothesis from your own files — not a finding yet

Show your team once.

Do it yourself one time with an agent watching. It writes the steps down as a routine — what sets it off, what it does, and what it hands back.

Illustrative. Agents plan and delegate inside a project today; routines that run on a schedule are not built yet.

Chief of Staff is watching0:00
Customer feedbackNew this week
  • Order 2214Heavier than I expected, in a good way.wind-down
  • Order 2209Bought it for the evenings, use it all day.wind-down
  • Order 2201Wish the cover came off for washing.wind-down
Routine saved
When
every Monday, 8:00
Do
review the new customer feedback
Hand back
three creative angles

What one agent learns, the team can use.

A decision made once is a decision the whole team has. Set the rule with one agent and the next thing anybody makes already follows it.

Shared inside one project today. Context does not yet carry across separate projects.

Brand & Positioning“Keep it quiet and premium. No discount-led messaging.”
Saved to the business — every agent is held to it
Creative & UGC Studio14 minutes later
  • The weight of it, and why that works
  • Twenty minutes before you sleep
  • The one on the sofa, not the shelf
  • Half price, this weekend onlydropped — discount-led

The right agent picks it up.

Put the team in one thread and they pass the work between themselves. You watch what each one comes back with instead of approving every step.

Available now, inside a project. Anything that spends money or publishes still stops and asks you.

Mossbun needs a launch angle by Friday.
Asking Market Intelligence

Give every agent a job

Ten roles, each with its own work and its own output. Pick one to see what it hands back.

Chief of Staff
Where are we?
Chief of StaffThree things moved overnight. One needs you before anything else can run.
Today
  1. 1Positioning change — waiting on your yes
  2. 2Product page rebuilt, preview ready
  3. 3Three ad concepts written, not posted

BlockedCheckout can't take money until a payment account is connected.

Approve the positioning and I'll release the rest.

Chief of Staff. Keeps the whole thing moving so you do not have to run it.

  • Turns one sentence into a plan
  • Decides what has to happen first
  • Tells you what needs you

PreviewPlans and delegates inside one project. Scheduling work across several projects is not built yet.

Build the team your business needs

One system, configured differently. Pick what you are building and watch the team assemble.

Mossbun · weighted plush

“Find a stronger angle and prepare a launch.”

Physical products live or die on positioning and the page, so the research leads and the builder closes.

The team it assembles
  • Chief of StaffPreview
  • Market Intelligence
  • Product & Offer Research
  • Brand & Positioning
  • Creative & UGC StudioPreview
  • Store & Site Builder
What you end up holding
  • ResearchWhere the demand actually is
  • OfferWind-down, not sleep
  • PageRebuilt product page
  • Creative3 concepts · 6 hooks
Planned · not built yet

Built on desktop. Managed from your phone.

Set it up once at a desk. After that the team reaches you where you already are — a short update, the deliverable, and a decision you make in one tap.

Mossbun · launch
Three concepts — wind-downCreative & UGC Studio · 9:34ready
Concept 2 — warmer, no product in frameCreative & UGC Studio · 9:41working

Your change is on the board here too — one project, wherever you touched it.

Chief of Staff · 9:36Three new creative concepts are ready. Review them?
Three concepts — wind-down
The 9pm scroll
Weight, not pills
Put the day down
opened in a secure preview · expires in 24h
Second one. Make it warmer and drop the product shot.
Confirm: revise concept 2signed in on this device · the number alone is never enoughApproved 9:40

You set what it may do alone. Routine work runs inside the limits you set. Anything outside them — publishing, spending, contacting people — stops and asks, and you can pause the whole team at once.

No messaging channel is connected today, so this is the workflow we are building shown as an example. Nothing here sends a real message, and sensitive details will never travel in an ordinary text.

Pages the builder has made

Real output from the Store & Site Builder — our own example businesses, not customer results. Nobody shown here is a customer and there are no earnings figures on this page, because we have none we could stand behind.

A generated multi-product plush brand store page
A brand, not a product pageHero product with real supplier photography, collections, gift packs, a numbered-drop concept and a wired checkout — one self-contained page, no template.Store
A generated landing page for a browser extension called TabTidy
A micro-SaaS, actually builtNot a mockup of an app — the working software itself, live at its own URL. Plus the landing that sells it, pricing and checkout wired to your Stripe, and the content and ads engine that brings the first users.Software
A generated agency booking page for a missed-call recovery service
An agency you can actually runThe site that closes clients and books the call, productized packages priced as tiers with exactly what each client gets monthly, a target client list with the outreach that opens conversations, and a sales and metrics scoreboard to run it on.Agency
A generated sales page for an 8-week training programme
A digital product that sells itselfThe offer, what's inside, the price and a wired checkout — plus the research behind which product to make, and the launch plan to put it in front of people.Digital product

Where paying starts

Free — meeting the team

A first look at your business with no account, then one full research run when you make one: dated evidence, the angle it would take, and the plan it would follow. No card either way.

Build my team

Paid — putting them to work

The workspace, the agents that keep running after the research, and everything they build: the offer, the brand, the page, the creative and every rebuild after. This is where the real work and the real cost sit, so this is where paying starts.

See prices

Packaging for the full team is still being set. What is on the pricing page today is what we can charge for today — there is no unlimited plan and no allowance we have not costed.

Do I need an idea first?

No. “I have an audience and nothing to sell them” is a normal starting point, and so is an existing store that is not working. The team reads what you already have, and the Chief of Staff writes the brief back to you so you can correct it before anybody starts.

Are these ten different agents, or one chatbot with ten names?

Ten roles, each with its own work, its own tools and its own output — which is why the role selector above shows you a different kind of thing for every one of them. Research comes back with dated sources; the builder comes back with a page you can open. If a role cannot do something yet, it says so on this page rather than answering anyway.

What can it actually do today?

Research, offer work, brand direction and building the page are available now. Creative runs for text and images; generated video needs a media key on your account. Campaigns, email follow-up and performance reporting need an account connected before they can do anything — and until you connect one, they prepare the work and stop.

Will it spend money or publish without me?

No. Routine work runs inside limits you set, and anything outside them — publishing, spending, contacting people — stops and asks. You can pause the whole team at once. The phone workflow shown above is not built yet, and when it is, approving something will take a signed-in device, not just possession of a phone number.

What do I own, and what happens if I cancel?

What it makes for you is yours. The copy, images, product and brand work and the research behind them are your assets, and you can take them and use them anywhere. Checkout runs on your own payment account, so a sale arrives with you and never passes through us. A domain you connect stays registered to you at your registrar — we add it to the hosting and give you the DNS records to set, and we never buy or hold it. Products are sourced against your own supplier account.

The software is ours, and the hosting is a service. You get a licence to use the workspace, not a copy of it: there is no source-code export today, so a build is something we run and serve for you rather than a codebase you host yourself. A page that has gone live is served from our hosting, at its own link or at your connected domain.

If you cancel, new work stops. You can cancel in your account at any time and access runs to the end of the period you have already paid for; after that the agents stop and the workspace closes. We do not take back what has already been made, and pages that are live today keep being served — but hosting is part of the service rather than something you keep for good, so keep your own domain pointed where you want it and take your assets with you. The full terms are on the terms page.

How long does it take?

The first look is seconds. A full research run is about a minute of live work. A build is minutes rather than hours, and it saves its place at each step, so an interruption resumes instead of starting over.

Is the workspace on this page a real account?

No, and it says so on its own frame. Everything demonstrated here runs on one example business so you can follow a single story across the page. It is the shape of the real thing, with no customer, no revenue and no metric we cannot measure.

Tell it what your business is.

One line is enough. It builds the workspace, assembles the team, and shows you the first thing it found before you pay anything.

Build my team